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“Power Debrief”
Reach consensus on research
and establish next steps on an expedited basis
Have
you ever needed to reach consensus on qualitative research
quickly, in order to keep a project on schedule?
What
It Is:
When research fieldwork is conducted on an accelerated basis, the
purpose is defeated if the client has to wait several days or weeks
for analysis. Clients who need to move forward are left having to
proceed without the input of the research professional. Reilly
Group offers an alternative - an accelerated, interactive discussion
of research findings and consensus building called a “Power
Debrief.”
How
It Works:
Within a day or two of completion of the fieldwork, we convene a
meeting of project principals and others tasked with moving the
project forward. Following a brief presentation of research
findings, we facilitate a group discussion of the interpretation of
the data, and effect the development of actionable next steps.
Thus, consensus is reached and implementation can proceed, all
within a highly compressed timeframe.
Benefits, Applications:
The Power
Debrief makes maximum use of the project team.
It is a
powerful team-building tool. As with “Fast Break,” it can shave
days off a project timetable, and is essential when the schedule is
tight.
Suggestions:
When the Power
Debrief is combined with “Fast Break,” it sustains the energy and
focus of a project team, allowing it to work to maximum effect under
great time pressure. Additionally, the Power Debrief is, in a
modified form, the “left brain” component of “Ideas Left Right.”
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